#SocialPulse.me

Creativity Meets Conversion

Your brand deserves more than likes. I deliver strategy, visuals, and content that bring actual results — backed by data, not just vibes.

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Illustration of Pallavi sitting on a bean bag with her laptop, surrounded by Canva, Instagram, analytics and like icons

About me

No marketing degree at the start — just curiosity and a Canva login. An internship showed me where strategy meets storytelling, and that changed everything.

Three years on, I craft content that performs and connects — as a social media marketer, content designer, and brand storyteller for businesses across industries.

3+Years in social media

4Industries served

90+Leads generated / month

Social media marketing & content strategy
Instagram & Meta campaigns that convert
Reels, carousels & ad creatives that engage
Canva design & AI-generated brand visuals
Food, education, health & consulting niches

"हर किसी का एक डिज़ाइनर दोस्त होता है… और कभी-कभी वो डिज़ाइनर दोस्त मैं खुद बन जाती हूँ!"

Instagram ↗ LinkedIn ↗

What I bring to the table

My Expertise

Content that makes brands

Six things I do well — from growing accounts to shaping a brand's whole voice. Hover a tile to see how it plays out in the work.

Instagram Growth & Strategy

Helping brands grow through reels, carousels, and content planning.

Turning reels, carousels & stories into consistent growth engines.

psst — boop me

Social Media Marketing

From ideas to execution, delivering scroll-stopping campaigns.

From concepts to captions — campaigns that connect & convert.

Canva Design & Creative Strategy

Designing on-brand creatives with Canva & AI.

Quick, on-brand designs that tell stories & grab attention.

AI-Generated Content & Prompt Writing

Crafting content ideas and visuals using ChatGPT & AI tools.

Smart visuals & ideas powered by high-tech AI tools.

Brand Voice & Community Building

Creating a consistent brand voice while building real audience bonds.

Building brand love through relatable content & daily engagement.

Food, Education & Consulting Niche

Experience that speaks your brand's language.

Crafted strategies that work for F&B, coaching & service brands.

My Growth Framework

Every brand is different — but the goal is always the same: results that matter. Across every account I've handled, I follow a four-part structure for strategic, creative growth.

The Project

Understanding the brand, its challenges, and target audience to define clear goals — whether it's followers, leads, or engagement.

The Execution

From visuals to captions, reels to ads — end-to-end content creation and campaign execution using Canva, ChatGPT, and Meta Ads Manager.

The Concept

Crafting content themes, brand voice, and campaign hooks that speak directly to the audience — relatable and scroll-worthy.

The Results

Measuring what matters: growth in followers, reach, engagement, lead volume, CPL, and ROAS — with real data behind every move.

My Creations

A stack of work — scroll to flip through it.

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How Do I Work

A simple, transparent flow — from the first message to a report you can actually read. Here's what working together looks like.

Understanding your needs

I start with a quick call or message — to understand your goals, target audience, and platforms (store, website, or service page).

Audit or setup

If it's SEO, I run a complete audit. If it's a new store or site, I structure the design, pages, and product hierarchy.

Optimization & execution

Where the action begins — product optimization, meta setup, content fixes, SEO integrations, and design execution.

Tracking & improvements

Once live, I track performance via Search Console, analytics, or ad platforms — and fine-tune based on what's working.

Reporting & scale

I share a simple, easy-to-read progress report and suggest the next growth steps — scaling SEO, adding ads, or new landing pages.

Pallavi holding a tablet showing her 3-step content workflow: research, create, publish

Results, Not Vibes

The same accounts, six months apart. These are the numbers that moved once strategy, creative, and consistency lined up.

Meta Ads ROAS & CPL

ROAS 1.2 · CPL ₹250+ROAS 4+ · CPL ₹90

Creative CTR

0.8%3.5%

Organic Follower Growth

+0 / month+850 / month

Lead Generation

~5 leads / month90+ leads / month

Code Green Maruthi Scientific HMoonbakes Bike Doctor Astra Speciality Arena Animation Velachery JR Associates Ponnwa Sollavan Nimi's Boutique Arena Vellore Aum Yoga Moonbakes Daily Drive Code Green Maruthi Scientific HMoonbakes Bike Doctor Astra Speciality Arena Animation Velachery JR Associates Ponnwa Sollavan Nimi's Boutique Arena Vellore Aum Yoga Moonbakes Daily Drive

Brands I've Worked With

From yoga studios to bakeries to chartered accountants — businesses that trusted me with their voice.

Testimonials

Satisfied Clients

The part that matters most — what the people I've worked with say after the campaigns wrapped.

4.5/5: Average client rating
13+: Brands served

Managing social media for a design institute isn't easy — but Pallavi nailed it. Her content was always timely, engaging, and perfectly aligned with our voice.

★★★★★Sri Vidhya · Ascent Transformation Ventures

Our lead generation improved noticeably once Pallavi took over. She understood our audience and turned strategy into results.

★★★★★Iniyan · Arena Animations Salem

Pallavi understood the tone and trust required for a healthcare brand. Her creatives and campaigns consistently reflected professionalism and empathy.

★★★★☆Sameer · Astra

Pallavi brought a fresh energy to our campaigns. From Meta Ads to creative strategy, her ideas clicked with our audience and drove meaningful leads.

★★★★☆Charu · Arena Vellore

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Taking new projects · replies within 24h

Let's grow your
followers

Looking to elevate your brand's social media presence? Tell me a bit about what you're after — I'll get back to you.

4xROAS on Meta ads
+850followers / month
90+leads / month

pallaviraghav0701@gmail.com +91 8218900130